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Tuesday, November 1, 2011

What Is Social Media Marketing?

What Is Social Media Marketing?

Many people, especially those of older generations, ask the question, exactly what is Social Media Marketing? Well, what is Social Media Marketing basically can be explained as the process of marketing through social media sites such as Twitter, Facebook, and YouTube. Traditional marketing does not hold a candle to Social Media Marketing which connects with far more people in new and exciting ways.

What is Social Media Marketing in 2011?

Social Media Marketing in this new century makes marketing tools of earlier years obsolete. Those who manage to anticipate the changes and adopt them quickly have better chances of survival. Because of successful results, Social Media Marketing is becoming commonplace among many companies. Many marketing strategists are calling Social Media Marketing the next big marketing revolution when talking about what is Social Media Marketing.

What Is Social Media Marketing In Business

A critical component of a business's chances of success depends on how well the business is marketed. Good companies have become great on the sheer basis of effective marketing strategies. The promotion of customer loyalty, promotion of products, and advertising are essential ingredients for any organization seeking success in today’s market. Marketing is not a new concept, but instead has been getting more proficient as the years go by. Companies are forced to adopt new changes in their marketing strategies to remain competitive with their business peers. The growth in the area of technology has made a major impact on how businesses drafts marketing plans.
what is social media marketingLink

Four of many pluses of "what is Social Media Marketing" include:
  • Its use provides a major advantage over competitors not using this tool
  • The costs are low
  • The potential of outreach is high
  • The concept of what is Social Media marketing remains new, allowing for major growth for early users
Web sites are the primary source of what is Social Media Marketing through which Social Media is implemented.

Power Of Best Social Media Marketing Campaigns

What is Social Media Marketing?

It is a powerful marketing medium that is defining the way people are communicating. Via social media channels, businesses now are afforded the low-cost option of generating volumes of traffic and links through the Internet. It often is the redundancy of a name or product that translates into sales, and that’s what is Social Media Marketing for businesses and consumers alike. The cost of products and services is a huge factor in sales volume and Social Media Marketing, because of its low cost to the business, translates into lower prices.

As far as effective communication tools go, the social media is at or near the top of the list at allowing businesses to reach untold potential customers about product descriptions, promotions, and general information. Considering the newness of what is Social Media Marketing, many organizations and businesses are coming up with innovative ways to develop their marketing plans. New platforms are being created to approach potential clients. A large number of businesses are allocating budgets for online business development in the field of Social Media Marketing. It is a booming sector which is going to redefine the way marketing strategies are formed and promoted.

Social Media Marketing programs usually center on efforts to create content that attracts attention and encourages readers to share with their social networks. A corporate message spreads from user to user and presumably resonates because it is coming from a trusted third-party source, as opposed to the brand or company itself.

Channels of social media marketing

Finding the answer to what is Social Media Marketing has become a platform that easily is accessible to anyone with Internet access. Better brand awareness and improved customer service are byproducts of what is Social Media Marketing.

Summing Up Social Media Marketing

A best social media campaign, in essence, is using social media commercially as a relatively inexpensive platform for organizations and businesses to implement marketing campaigns. With the emergence of channels like Twitter, Facebook, and YouTube, the barrier to entry into what is Social Media Marketing is nearly nonexistent.

Friday, October 28, 2011

2011 Android Phones vs Ice Cream

About 2011 Android Phones

2011 Android phones are part of the latest rage for advanced technology. An ice cream sandwich is a frozen confection composed of a layer of ice cream, "sandwiched" between two biscuits / cookies.

About ice cream sandwiches2011 Android Phones

Happily, you'll be distracted from the quality of the images on 2011 Android phones by a sweep panorama feature that's new in Ice Cream Sandwich, which automatically stitches images together across a scene.

The New Samsung Galaxy Nexus is Google's third Nexus-branded handset in two years, and the latest in the line of "reference handsets" that it partners with hardware manufacturers on to release running "pure" 2011 Android phones, without any third-party modifications.

The New Samsung Galaxy Nexus will be available in November, and we know that O2 will definitely be offering it. If we hear from other networks about selling the 2011 Android phones we'll update this post.

Galaxy Nexus 2011 Android Phones

The Galaxy Nexus isn't the most powerful of the 2011 Android phones around. It's not the most capable, either. But if you're after a "pure" Android experience, unsullied by the likes of Samsung's TouchWiz or HTC's Sense interfaces, then the Galaxy Nexus is a solid choice.

Its massive display looks fantastic, but you pay the price in battery life, so don't expect to take it to a festival and have it last all weekend. Sure, you can turn off features like NFC, Wi-Fi, Bluetooth and synching to gain a few extra hours with your, but when other phones can take that in their stride and still last all day, it's a shame to see the Galaxy Nexus 2011 Android phones fall at that hurdle.

We've had the good fortune of spending several days with the Galaxy Nexus 2011 Android phones (previously and erroneously known as the Nexus Prime), and we've had a chance to get intimate with both the hardware, which is the work of Samsung, and version 4.0 of Android, codenamed Ice Cream Sandwich. We'll touch on the software in the review below, but if you want to know the full details about what Ice Cream Sandwich is like to use, then you'll want to visit our dedicated Ice Cream Sandwich run-down.

New Android Phones 2011 Dual Core

The Galaxy Nexus is driven by a Texas Instruments 1.2GHz dual-core OMAP4460 processor, which is high-end but doesn't quite hit the heady heights that HTC does with the 1.5GHz dual-core Sensation XE. That doesn't really matter, though, because in our testing the Galaxy Nexus was happy to chew through most processing tasks that we threw at it without a problem. It is certainly one of the 2011 android phones to keep your eye on.

Again, like the Nexus S, the Galaxy Nexus doesn't come with SD card support. Instead, there's 32GB of on board storage that'll happily suck up the majority of the music, movies and apps that you want to load onto it. The on-board video player still isn't enormously capable in terms of file formats, but there's plenty of free alternatives in the Android app market that'll do the job nicely.

As a slight aside, when it comes to apps on your 2011 Android phones it is important to remember the past. Once upon a time Android trailed the iPhone in terms of catalog. Happily that's no longer true, and the few exclusives that iOS still retains are more than compensated for by the tendency for 2011 Android phones apps to be free and ad-supported, rather than costing money. There are even a few 2011 Android phones exclusives to be had now, most notably the mobile phone edition of Minecraft.

Optics Of Future Android Phones

The New Samsung Galaxy Nexus, however, we weren't blown away by the camera within this 2011 Android phones design. It's not especially bad, just unremarkable, and with the significant improvements in that department between the iPhone 4 and the 4S, it's a little disappointing to see so little progress having been made in Google's newest flagship handset.

Then there's the battery life of 2011 Android phones. Typically, when you review 2011 Android phones, the battery life is about as good as it's going to get, because it's new. If that's the case with the Galaxy Nexus then purchasers will want to keep a microUSB cable close, because the big screen, and connectivity options sip a lot of juice. You'll get a full day's use out of it, just about, but woe betide you if you need to make a long phone call that day and you didn't bring your charger with you.

2011 Android Phones Size

The New Samsung Galaxy Nexus is big. It has a 4.7-inch Super AMOLED display, which is perfectly readable in bright sunlight, and is running at 1280x720-pixel resolution. It's clear and bright, and reproduces colors well.

The physical design of this 2011 Android phones design is remarkably similar to its predecessor, the Nexus S -- especially from the front. In fact, if it weren't for the size of the handset and a slightly redesigned backplate, you'd be hard pressed to tell them apart at all.

This 2011 Android phones design has the same slightly curved glass screen, the same oddly-placed headphone socket, the same power button on the side and the same featureless front. It's kinda tricky, when you pull it out of your pocket, to tell which way is up -- though you could argue that it doesn't matter, as Android reorients itself automatically anyway.

The aforementioned backplate feels good in the hand. It's textured with a diagonal checkerboard pattern that offers up some grip and is easily peeled back to reveal the (user-replacable) battery and the SIM card slot. It's a small detail, perhaps, but we were quite pleased to see that you can insert and remove a SIM card without having to take the battery out.

Summing Up Future Android Phones

Finally, it'd be unfair to not at least mention the other bonus goodies that you get with most 2011 Android phones but which aren't new in the Galaxy Nexus. The ability to act as a Wi-Fi hotspot is brilliant, as are the homescreen widgets, the free turn-by-turn navigation, the voice functions (which are almost the equal of iOS 5's Siri), the near-field communications support and the deep integration with Google's suite of web apps. These all are great features of the 2011 Android phones.

Wednesday, October 26, 2011

12 Steps of Research Engine Optimization Technique.

You will discover just 12 simple steps to follow straightforward Research Engine Optimization for SEO starters, expertise and in-depth knowledge of these steps can take you towards the expert level as well, this article has just an overview from the straightforward SEO.

1. Look for and pick appropriate keywords to target

Collect the organization terms Check keywords relevancy with market and conversion Check competition Check count on word tracker and Overture Make estimate site visitors chart utilizing Google Adwords Distribution of keywords on the basis of their weight

2. Highly effective post Title Tags

Title tag may be the most significant tag, practically all research engines evaluate webpage with title tag and verify the relevancy with other points from the document as well, and look for engines also provide results of a look for by displaying webpage titles as links from the very first line of each query result.

3. Strong and optimized META Description Tag

Description tag is the quite important tag, search engines consume webpage description via this tag, although research engines do not give any importance to this tag in their ranking algorithms but this tag can lead searchers to motivate and visit your website.

4. Powerful and optimized META Keywords Tag

Keywords tag has lost its value, look for engines keep getting smarter, they have set their unique criterion to identify world-wide-web pages with their relevancies, they take in every word as "keyword phrase" that is certainly presented at webpage and they retain those words in priorities with their densities. There's no harm in utilizing this tag for marginally much better results.

5. Integrate look for keywords within Web site copy

Since a really early stage of search engine revolution, research engines have been able to evaluate internet site with relevance to their content, whilst they were not incredibly efficient and intelligent like they're these days, but they had been able to read the content at site and content nevertheless plays very important role in top ranking positions.

6. World wide web model things to avoid ensuring your website is look for engine compatible

Usually a web site is developed keeping few items in mind for example user friendliness, attractive design, beautiful flash animation, effortless navigation, customer specific or functionality oriented. Actually all these elements are very exciting and essential but what benefit is your site if it has no visitors, look for engine compatible websites are developed and formulated keeping look for engine policies and algorithms in mind, which enable sites being simply crawled and understood by look for engines.

7. Highly effective Alt Image attributes

Alternate text normally called Alt, is often a text description which could be added for the HTML tag that displays an image. The ALT text is displayed by the browser after the cursor is moved over the picture. If pictures are turned off inside the browser, the Alt text is automatically displayed instead.

8. Effective and optimized text navigation menus

Navigation is really a extremely crucial part of any website; it gives guidelines to web site targeted visitors and directs them to relevant component from the website.

9. Link titles and anchor link effectively

Link title is displayed text by the browser when cursor is moved over the link.

An Anchor link is a little various from a hyperlink, a hyperlink directs to a complete webpage but anchor link directs to a particular area of a specific webpage, it can be at same document or a variety of article or even at several domain.

10. Set up research engine friendly web site architecture

A Website's data architecture can greatly affect on its research engine visibility. Specific write-up elements, for instance the website navigation scheme, and type technologies, including CSS and java-script, can interfere with research engines ability to spider a site.

11. Creation of look for engine friendly sitemap

A site map helps traffic navigate large, challenging sites by showing its entire structure. It's also used being a master diagram in the Website for Net designers.

12. Robots.txt and its META tag

Robots.txt is often a file placed on your server to help the various search engine spiders not to crawl or index specific sections or pages of one's site. It is possible to use it to prevent indexing totally, prevent particular areas of the internet site from getting indexes or to trouble person indexing instructions to particular search engines.

Tuesday, October 25, 2011

Is Google+ slow and sure in challenge to Facebook

The California Internet titan's popular products and services will increasingly be woven into its nascent but fast-growing Google+ social network to make joining irresistible, executives said Thursday.

"We are in an enviable position that we have people who come to Google," Vic Gundotra, vice president in charge of Google+, said at a Web 2.0 Summit in San Francisco.

"We are in this for the long haul... By Christmas you will see Google+ strategy coming together."

Google+ has attracted more than 40 million users since it opened to the public about a month ago, but has a long way to catch up with Facebook's membership of approximately 800 million.

In the coming days, programs offered as online services at Google Apps will work with Google+ accounts, which will eventually synch with other popular offerings such as YouTube.

Google plans to eventually open its social networking platform to outside developers to make games and other kinds of installable "apps" that have been part of Facebook's success, according to Gundotra.

Google+ will also eventually allow people to use pseudonyms on accounts instead of their real names, he said, touching on one of the criticisms of the social network.

Google is moving slowly and cautiously to make sure its social network is a safe, stable haven for families, friends, and other associates who connect with one another in "circles" created at the service.

Gundotra acknowledged that Facebook has the advantage of a "network affect," in that complex webs of friends are established there and people might find it daunting to up and relocate to Google+.

"The incumbent has a huge advantage," Gundotra said. "If you play the same game, you are not going to win... So we are going to do it differently."

Differently, for Google+, includes giving users more discretion regarding what they share and with whom.

"We do not believe in over-sharing," Gundotra said.

"There is a reason why every thought in your head does not come out your mouth... We think a core attribute to being human is to curate."

Google+ launched with a requirement that people use their real names online in order to let others find them more easily, according to executives.

"We wanted this to be a product where you can discover people you know," Gundotra said. "You don't know 'Captain Crunch' or 'Dog Fart'."

Google co-founder Sergey Brin said that he initially thought Google+ was too complicated, but has come to like the online community that lets users create "circles" of contacts depending on intimacy.

"I have connected with friends who I haven't touched base with in a while," Brin said at the summit.

"I wasn't able to do that with existing services because of the way the sharing models worked," he said in an indirect reference to social networking king Facebook. "It just didn't work for me."

Brin said that Google has been streamlining its product line and merging offerings under the leadership of fellow co-founder Larry Page, who replaced Eric Schmidt as chief executive earlier this year.

"I completely agree that some of our products and services seemed scattered over the past few years, and we definitely have been trying to bring them together," Brin said.

"In some ways, we have always run the company as 'let a thousand flowers bloom,' but once they do bloom, you want to put together a coherent bouquet."

Brin added that he was happy in his new role working on special projects, such as Google's self-driving car, and getting to be the "peanut gallery" when Page is grappling with executive decisions.

(c) AFP 2011