How To Create A Thumbnail Image For Your YouTube Video

You've gone to all the work of creating a video.

You've even followed my upload video guide advice for your YouTube video.

Whether this is your first or your millionth video you want to be sure to create a thumbnail image that makes sense.

There are probably thousands of videos on YouTube and other directories that would get better hits if they only had a good thumbnail image for people to view.

*** Placing The Thumbnail Image ***

The truth is that they would probably be shocked to find out how easy it is to choose their desired thumbnail image for their video. Simply put, when creating the video itself place the thumbnail image exactly at the half way mark in the video.

After uploading your video YouTube will let you choose which thumbnail to use. In a perfect world you would be able to select the image that you placed in the middle of your video. If this does not happen for you, then keep adjusting your video till you can see you're desired image.

In numbers it would look like this.

For a 20 second video you would place your thumbnail image at 10 seconds.
For a 5-minute video you would place the thumbnail image at 2.30 minutes within your video.

Just divide your video by 2 and you arrive at the exact position where the thumbnail needs to be placed at.

*** Thumbnail Image Helpful Hints ***

* Your thumbnail needs to catch your reader's eye. Some people use beautiful models to accomplish this while other people target specific items like a blown up shot of a hamburger. Whatever you choose make it provocative enough that your reader will want to find out what the video is about.

* Your thumbnail image does not have to relate to your video. If it does that's great. However, if you simply want the image to draw reader's attention then you can do something zany or wild to accomplish that goal.

* Whatever image you choose as your thumbnail will appeal to a specific target audience more than any other. Therefore, if you are targeting a female audience you will probably want to choose something other than a scantily dressed woman.

*** Summary Of Thumbnail Images ***

When you deliberately strategically create a thumbnail image for your YouTube video you will automatically increase the level of viewers for that video. People are almost always more intrigued by an alluring image than they are by one's that don't make sense. For that reason your thumbnail image is truly one of the most important parts of your video. That's why you want to have your entire thumbnail image usage highly targeted to your niche audience's curiosity.

Also Read...

• Put Video On Any Website In 10 Minutes.


• The Truth About YouTube Video Downloaders And Converters


• How To Easily Create Stunningly Professional EVideo & EBook Covers

Storyboard Template For Multimedia Product Development

Multimedia product development is combining…

• Text


• Audio


• Still images


• Animation


• Interactivity


• Video

In a targeted niche format that reaches your target audience in a cohesively structured way.

With that said here is a storyboard template that you can use to successfully create your own multimedia projects.

*** STEP 1: Determine The Text ***

You've got to start somewhere. Starting with text is as logical a place as possible to begin. Based on the following factors…

• Target audience


• Domain name


• Experiential knowledge

Determine what text you are going to put into each new page. I highly recommend using the bum marketing process with this as I have seen instant Google front-page listings as a result.

*** STEP 2: Define User Interactions ***

Will you allow your readers to respond via a forum or blog?

Do you know that linking a blog to your website is an excellent way of driving up your Google search engine rankings? It's certainly not the only way, but it is a way you should definitely consider.

Also, please please please provide your readers with a way to navigate through your website. Yes, navigation bars work for this and I use them. I also recommend installing an automated search engine like OddCast on your website so that finding things on your website is as easy as pie.

*** STEP 3: Decide On Hyperlinks ***

I've been doing this and didn't even realize it until this article.

I start my articles in MS Word. During the writing I highlight those areas where I will be placing hyperlinks. Once finished I create the new web page, knowing exactly where hyperlinks should be going within that specific article.

Further, I have links to internal related articles at the bottom of each page. Since they are already created for that subject area it is a quick copy/paste process to completion.

*** STEP 4: Do You Include Audio ***

Everything from entrance and exits sounds to a spoken message should be considered.

Typical types of messages that you could include would be…

* The article itself in spoken form
* Coverage of a related topic to the content of your article
* A welcome message letting people know how they can best use your website

Whatever the case, going beyond text to other content forms is a highly advisable recommendation. Further, high quality audio files are what make for successful podcasts.

*** STEP 5: Develop Your Videos ***

All successful Internet marketers should do videos. Videos that are submitted to video directories receive a PR7 or above backlink in most cases. That's why even a poor video is better than no video at all. However, if you create a quality video you can anticipate gaining a larger audience from that video.

Just be sure that the video is niched to the same target audience as your article is. This should not be that difficult, since to start with you created a text file for this same group. Just tell people about what you wrote in a visually user friendly approach.

*** Conclusion ***

Now you know how to

• Determine


• Define


• Decide


• Do


• Develop

You're way to multimedia success. Follow this storyboard template advice often and you will find it easy to reach the multimedia product development success you are looking for.

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• 1 Excellent Way To Uncover Hot Untapped Niche Markets


• How To Create Real Auto-Pilot Income With Membership Websites


• What You Need To Know Before Starting A Profitable Membership Website

Using Broad, Phrase And Exact Keywords

Pay per click (PPC) advertising works if and only if, you know how to work PPC.

PPC gone awry may do painfully little more than cost you a great deal of money unless of course you customarily win lotteries and hit jackpots.

However, PPC does not have to be a game of chance for you to succeed. While it's true that there is a certain amount of risk involved knowing how to work with certain concepts can turn pure luck into an educated and calculated strategy.

One of the best ideas to gain a grasp around would be using broad, phrase and exact keywords. Not to mention negative keywords, which I discussed in my last article.

The keyword we will for the following examples will be "viral video marketing"

*** Broad Match Keyword ***

To create a broad match keyword you simply put the keyword as is into Google Adwords keyword creation box.

So a broad match keyword would look like this…

viral video marketing

This is normally considered as the most expensive least targeted option you can select. However, sometimes you find your best results with a broad match keyword.

*** Phrase Match Keyword ***

A phrase match keyword will trigger your Google PPC campaign whenever someone types in a phrase that contains your selected long tail keyword combination. To turn a broad match keyword into a phrase match keyword you simply add quotes like this…

"viral video marketing"

Now your Adwords campaign will trigger when people include your phrase in their search. That means that any of following options will display your Adwords advertising…

* viral video marketing
* viral video marketing tips and tricks
* creative viral video marketing

*** Exact Match Keywords ***

Starting from square one with the broad match keyword, to create an exact match [ ] you add brackets to your broad keyword. Be sure they are the right brackets! For people to find your PPC advertising with this option they have to enter your exact phrase into Google search. Therefore, if viral video marketing is your selected broad match phrase neither of the two following options will display your advertising.

* viral video marketing tips and tricks
* creative viral video marketing

Only when people type in…

[viral video marketing]

Will they find your PPC project. While this is the most limiting of the three options, the traffic you receive is highly targeted for your exact offer. Which means, using this PPC option is indeed highly recommended.

*** Closing Tips ***

Broad, phrase and exact keywords should be used in unison especially at the start of a new PPC campaign. As it becomes apparent which keywords are working best you may decide to drop keywords that are not producing your desired results. In most cases, maintaining a mix of phrase and exact keywords is your best option. In all cases, monitor the results of your campaign while adding and subtracting keyword options where appropriate.

Also read...

• How To Get Google Ads For Free


• Why You Want A Pair Of Google Goggles For Site


• 1 Clickbank Affiliate Marketing Cash Generator Strategy That Works

Installing Google Adwords Editor For My PPC Campaign

True confessions of an Internet marketer.

"I don't use pay per click advertising."

There. I said it. It's out in the open and I feel so much better, or at least I'm told that I'm supposed to feel so much better.

Perhaps I should tell you why?

* PPC takes to much time.
* PPC can be extremely expensive.
* PPC… well, for me the above to points are enough.

But then you find articles talking about "My PPC Campaign Success" and you here stories about how pay per click advertising brings an instant flood of high quality targeted traffic to your web offerings.

Since I personally want all the…

* high quality
* targeted traffic

I can get, I decided to give PPC another try. This time, in the process of setting up a new campaign I stumbled upon the Google Adwords Editor. See, it isn't that I haven't used PPC but rather in my current marketing profile I have simply chosen not to use pay per click advertising.

I know this much is true…

PPC Works

-- IF --

You know how to work PPC

So I went to work installing Google's Editor.

NOTE TO SELF: Someone ought to tell Google that the above link from their source website is misdirected. Or at least it was when I wrote this article.

Here's a comment Google placed about this Editor.

"After a quick, easy installation process, you can start using Editor immediately."

* Easy – It was.
* Quick – I guess that's a matter of perspective. After 2 hours of waiting for the editor to install I came to the determination that either Google's idea of "quick" was slower than an ice age or I needed to reboot my computer.

Then I received a message "install server not responding."

I rebooted.

Yeah! The reboot worked.

I continued following the "Getting Started" instructions.

It continued working!

What was my final analysis?

The Google Adwords Editor really is a tool worth checking out.

One last exciting point before I close. Since the editor…

* Saves my work as you go.
* Makes my edits live only after I upload them.
* Streamlines the entire process for my PPC campaign.

I know I have found a tool that I will use as well as highly recommend for anyone who is serious about his or her own PPC success.

Also read...

• How To Get Google Ads For Free


• Why You Want A Pair Of Google Goggles For Site


• 1 Clickbank Affiliate Marketing Cash Generator Strategy That Work

Beyond Search Engine Optimization

Remember back to your youth?

Just when you thought you had found the "love of your life" you find yourself staring at a "Dear John or Jane" letter. Perhaps you were fortunate enough to escape this tragedy in your own growing years. Whichever the case, I'm sure there were times when life truly did rip the carpet right out from under your feet sending you sprawling like a bag of marbles being ripped to shreds at the seam.

Fast forward to today and your Internet marketing endeavors. Now you look to and fro only to find numerous people everywhere in love with a concept called search engine optimization (SEO).

For the record, SEO involves preparing your web pages for the search engine spiders to consume in such a way that it sends your web creation through the proverbial Internet ceiling. As important as SEO is, there are other forms of Internet Marketing today that are at least as equally important if not even more important than search engine optimization.

Let's look at some of those marketing skills that are beyond search engine optimization within this article.

*** PPC Marketing ***

Pay per click marketing involves paying for people to click on your Internet advertisements. While you can lose serious money with this process, many people flock to this technology.

I sure don't blame them. It's a way of gaining instant exposure to whatever it is that they are offering.

I do however wish I could tell them one thing before they spend their hard earned cash. If given the opportunity I would tell them to learn the bum marketing process before doing PPC. Done right bum marketing will save people a boatload of cash.

*** Online Directories ***

Fortunately there are ways to do successful Internet marketing that do include not losing lots of money. Online directories would probably be my first recommendation. See with directories you create highly relevant content to your niche which other people are highly interested in.

That content may come in any of the following forms.
* Multimedia (Videos)
* Audio (Podcasting)
* Text (Articles)

Since the learning style of different people is indeed different, it's best to mix things up by having a variety of content styles ready for your audience to select what works for them.

*** Web 2.0 Strategies ***

In a nutshell, Web 2.0 is the process of creating interactive content on the web. Some common ways of marketing under these methods include…

* Social Networking
* Social Bookmarking
* Blogs & Forums

People write volumes of information related to Web 2.0 marketing strategies. The bottom line is, if you do it correctly Web 2.0 can mean the difference between success and failure for your Internet marketing career.

*** Closing ***

In closing it's important to note that SEO remains important today. However, the love affair that people once had with SEO does not have to be as strong since today there are numerous different ways of finding Internet marketing success on the web. Now that you have some idea of what is beyond search engine optimization you can develop the marketing plan that makes sense to you.

Also read...

• How To Get Google Ads For Free


• Why You Want A Pair Of Google Goggles For Site


• 1 Clickbank Affiliate Marketing Cash Generator Strategy That Works

2 More Pillars That Build A Customer Centric Organization

"We don't allow that here."

Have you ever heard those words from a customer service representative?

I have.

One would think I was doing something immoral or abusive to receive such a statement. The truth is, I wasn't. I was simply displeased with my support and wanted to speak with a manager. Instead of being transferred I received those oh so memorable words…

"We don't allow that here."

Nothing can destroy the hard work it takes to build a customer centric organization like the words of a customer service representative. However, are you aware that not all representatives are human? That's right!

* There are automated representatives who dress in the outfit of your automated newsletters.
* There are marketing representatives who appear in articles, videos, web 2.0, SEO and however else you market your message.
* There are even personal representatives who show up each and every time you answer your phone. (Hint: this one would be a close relative of yours, who is also known as… YOU!)

In a recent newsletter of mine I wanted to build atmosphere. I thought it would be a great idea to send a request to my readers on my wife's birthday. It seemed simple enough. Just send her an Email saying Happy Birthday.

* She received no Emails.
* I received several drops from my readership

Why?

Looking back the answer is clear. They had joined my newsletter for one purpose and one purpose only. That purpose was to fulfill their own individual needs within the given niche topic. Those needs certainly did not include wishing my wife a happy birthday.

That's MY NEED! Not theirs. Well, at least it is if I want to continue eating not to mention other pleasantries.

BOTTOM LINE: Focus on the intent of your customer to retain their loyalty.

Intent is one of the 3 pillars of creating customer loyalty. Being aware of the needs of your target audience is another. And yet one more would be the growth you experience from being considerate. Both of these topics are covered in my companion article to this article.

The final pillar is waiting just ahead.

If you have shown yourself to be focused on your customer directly in the first 3 pillars then they will be interested in your recommendations. They will…

* read your articles
* watch your videos
* listen to your audios

But most importantly click on your advertisements. When customers are the focus rather than the after-thought they know it. This knowledge will propel them into being an active participant of your web offerings.

BOTTOM LINE: For greatest success in online Internet marketing build a customer centric website which treats them like royalty rather than suckers. The result will be unquestionable success for all your hard work.

Also Read...

• How To Write Amazing Cover Letters


• Why Blogs Are Great Places To Make A 2nd Income


• Quickly Put Videos On Any Website In 10 Less Than Minutes

How I Use My Own Blog To Generate Blog Profits

Serious money can be made from blogs, including the ones you manage.

Blog profits are real!

And they are relatively easy when one follows some simple steps.

I recently took a blog from PR0 to PR3 using "bum marketing" principles. And you can do the some when you use my own blog principles to supercharge your own success.

*** Bum marketing ***

Building content around a given long tail keyword for which you know the results from Google will be highly positive.

Ways to accomplish this include…
* Creating and marketing videos
* Creating and marketing articles
* Using social networking and bookmarking to capitalize upon your success

Here's the process in a nutshell.

* Start with a given keyword within your niche (ie apple).
* Narrow down your scope by creating a long tail keyword using Google search (ie red delicious apple).
* Create content related to the long tail keyword you create.
* Rinse and repeat frequently.

This will work for any niche in any market including "underwater basket weaving" if that's your gig. What's more important is that the long-term results on your visitor levels will be unquestionable.

Simply put, bum marketing works.

*** Automated Newsletters ***

Now that you have a steady flow of traffic to your blog what are you going to do with it? Let it visit once and then forget about it? Don't waste your time.

You need an automated newsletter.

It doesn't have to be complicated. As a matter of fact if you create a newsletter that has only a couple of relevant tips for your target audience in each issue, you'll build a loyal following.

I need not say that repeat visitors are the key to your success as an Internet marketer do I?

*** Blogvertising ***

Now you have a steady stream of first time visitors as well as repeat visitors. If you provide highly relevant affiliate links for them to check out you are sure to start generating income successfully. Just be sure that you are referring people to relevant high quality links or you might regret it in the long run.

However, affiliate links are not the only way to generate income from advertising on your blog. You could write your own Ebook or create your own related items that would be of interest to this market.

Or better yet, allow other people who have created highly relevant items that your niche market will be interested in to advertise on your blog. You could choose to charge them for placing ads on your blog or let them be guest article contributors adding to the value of the content of your blog. Either way the end result will be highly profitable if done right.

*** Closing ***

Blog profits are indeed possible. Hopefully you have some fresh ideas of how you will go about making money from your own blog by reading about how I use my own blog for the same income generating processes. It's important to point out that the above are not the only ways to make money blogging, they are however some excellent ways to go about it.

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Why Online Internet Marketers Should Use Advertising Co-Ops

Internet marketing.

Those two words are very well known within the life of all online Internet Marketers.

Advertising Co-ops.

Now there are two words that are often way more overlooked than they should be. In my last article I looked at success tips for co-ops. It's now time to see why Internet marketers everywhere should include participation within an advertising co-op.

Telling people about your product within Ezine newsletters is extremely affective. Especially if…

* The Ezine is targeted to your niche
* The Ezine has a healthy following
* The Ezine has been in the industry for more than a couple of days

However, advertising within online publications, newsletters and Ezine's can indeed be a very costly endeavor, especially if you place your advertisement with a publication that meets all three criteria's from the above list.

The three most common ways of getting an advertising spot with an online Ezine are…

* Solo Ads: You are the only ad within a given release of the publication. Typically these are the most expensive types of advertisements since they limit the ability for other advertisers to place their advertisements in that issue of the publication.

* Top Sponsor Ads: These are typically the second most expensive types of advertisements for people to participate in. The reason is simple; these advertisements come at the top of the newsletter before the publisher even has a chance of displaying the content of their publication.

* Classified Ads: Have you ever picked up a newspaper to find local area garage sales or logged on to a job board trying to find the perfect career for yourself? If so, you've seen different versions of classified ads. In an online publication the classified ad section normally focuses on different offerings within a given niche industry. While these are the least expensive option avoiding them altogether would be a mistake.

In closing here is my own personal favorite Ezine directory that will help you in finding the best possible publications for you to work with.

* EzineLocater.com

Another approach to this concept that a lot of people use is placing ads through Google PPC.

Here is a program unlike any other that you may be interested in investigating further.

* Free Google PPC Ads

There are over 30,000 Ezine publications for online Internet marketers to form advertising co-ops around today. Therefore adding this strategy to your online marketing campaigns is not only highly suggested but it is also strongly recommended.

Also read...

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• Profit From eBay(R) Classified Ads As An Affiliate Marketer

Why Create Videos

Internet marketing.

Many people know about it. Painfully few people know how to do it successfully.

Today I'd like to discuss exactly why you should add "create videos" to your online marketing strategies. After all if you’re an Internet marketer who is worth their salt you've already dabbled in…

* Article writing
* Social bookmarking
* Social networking

and a plethora of other activities, not to forget SEO. But, why are creating videos such an important part of the equation?

Yesterday I wrote two helpful articles. One was for article directories and the other for video directories. I decided to make those articles even more valuable by including the PR (page rank) level of each directory.

Boy was I surprised.

Google has spiders. Not the kind that leave nasty welts on people's bodies. Fact is, if you create your web correctly these spiders can be your ticket to success. When they visit your website or blog they examine everything very closely through stastical compellations. Your web project then receives a rating based on things like…

* How relevant your site is to your niche market
* Your traffic level and how long they stay
* Backlinks (Links that point to your website that do not need to be returned.)

And many other things, but this article concerns those backlinks. After compiling the list of article and video directories that I mentioned earlier I found something very surprising and extremely valuable if acted upon.

While article directories had an average PR of 3 or 4 video directories averaged PR's between 7 & 8. The higher a PR level is with 10 being the top the better it is. I honestly expected the PR's between the two different types of directories to be near the same.

Boy was I surprised.

The question is, would you rather have a PR7 pointing back to you or a PR3. The obvious answer would be a PR7. However, even with this information in tow I would recommend a combination of the two. Which means I would use articles and videos together as a whole.

Here's what I am planning to do from this point forward.

1. Instead of submitting my work to 28 article directories as I have been doing, I'm going to cut it down to only 10. If I had the finances to put the whole project to an automated article submission process I would do exactly that. Currently, I don't. But things are changing quite rapidly since I launched my GoDaddy website last May.

2. Choose 5 to 10 video directories that I will submit my online videos to on a daily basis using the multimedia directory I created yesterday. Again, if I had the economic means to do so I would set this part of the task to the best automated video submission tool that is on the market today.

3. Once my articles/videos are accepted submit the whole process to 1 of my 4 pillar social bookmarking sites. Then let the lesser social bookmarking utilities know that these pillars have been updated on a frequent basis.

4. Finally, let my social networks know that these bookmarking services have been updated.

5. Rinse and repeat the above process on a daily basis.

If you consider that only submitting articles has taken my blog from a PR0 to a PR3 in less than 6 months it just makes sense to expand to these other areas for the best results with my overall PR levels. That's why I recommend you do the same for your projects while making sure that you create videos as often as you possibly can.

Also Read...

• Put Video On Any Website In 10 Minutes.


• The Truth About YouTube Video Downloaders And Converters


• How To Easily Create Stunningly Professional EVideo & EBook Covers

List Of Video Directories To Submit Your Videos To

Do you know what's better than an article that lures people into visiting your website on the web?

If you said video, you are right.

If you didn't say video, wake up and smell the 21st century.

I'm certainly not encouraging you to avoid writing articles for the web. Perhaps that's why I just finished putting together an article outlining the article directories I personally use on a daily basis.

However, just because doing a video might take a bit more work (it does for me to be sure), is no reason not to create videos around your niche target market as well.

With video in hand you can take the longer approach of self-submission or the easy way out with an automated video submitter. My own personal favorite video submitter would be Traffic Geyser, though I make sure to logon personally and create a profile on each video directory before using their sweet tool.

Now, here's a list I've put together for video submission places. The PR refers to Google page rank that gives you an idea of which directories Google finds better than the others. Getting backlinks to your website from PR5 and above locations is like gold to the chances of your online success.

HictU(PR5)
YouTube (PR9)
VideoGoogle (PR8)
VideoYahoo (PR7)
UnCutVideo (PR6)
EyeSpot (PR6)
Grouper (PR6)
JumpCut (PR6)
Revver (PR6)
DailyMotion (PR7)
OurMedia (PR6)
Vids.MySpace (PR8)
SoapBox.MSN (PR6)
MetaCafe (PR7)
IFilm (PR7)
MotionBox (PR8)
VEOH (PR7)
CastPost (PR5)
Viddler (PR6)
BroadCaster (PR5)
BlinkX (PR7)
MeFeedia (PR6)
Be.Ajaxilicious (PR4)
ClipShack (PR6)
GetDemocracy (PR7)
OpenVLog (PR5)
Pooxi (PR4)
Truveo (PR6)
TurnHere (PR6)
Bolt (PR6)
ZippyVideos (PR5)
LiveLeak (PR7)

There certainly is a lot of work that goes into proper Internet marketing. Taken step by step you have a greater chance of success. Making videos as one of your steps is highly recommended which is why this list of video directories will be a great reference list when it comes time to know where to submit your videos to.

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Video SEO Tips

Most everyone today knows that SEO (Search Engine Optimization) remains as important today as it ever was.

And…

It is no secret how popular online multimedia is on today's web.

Is it possible to mix SEO with video and reach a positive outcome?

Yes.

Let's look at some key video SEO tips that you can easily implement. There are other video tips to be sure, but our focus will be looking at tips that will combine the two concepts as one within this article.

*** Create A Video Profile ***

What is a video profile?

Many video directories give people the ability to actually create a profile on their system. An opportunity one loses by just using an automated video submission service like Traffic Geyser. Don't get me wrong; Traffic Geyser is an excellent tool to add to your Internet Marketing arsenal. However, when doing so it works to your great advantage to actually logon personally to the different video directories and personalize your profile.

Here's why.

People look at the online profiles of video directories just as much as they do with article directories like SearchWarp.com.

Further, those profiles can and do include things like your name, what your about and perhaps most importantly a URL back to your website. Especially on those video directories that have a high Google page rank like YouTube, you want all the backlinks they will give you. Why pass up a free opportunity?

*** SEO optimized keywords ***

Doing offline marketing has the best success when there is a plan created around it. It's no different online.

That is why I recommend using HitTail.com to find out exactly what keywords people are using to reach your website. With that knowledge in hand you then use "bum marketing" techniques to find out the hottest long tail keyword available according to Google.

Next you create your video around that specific long tail keyword and make sure to optimize around those words when submitting your video.

To optimize a video you make sure of the following things. The long tail keyword is
* In the URL
* Set as a tag
* Within your description
* And put where else seems right within the given video directory

So yes, it's possible to SEO a video, which is why following the above video SEO tips, will help you succeed in marketing your multimedia successfully.

Also Read...

• Put Video On Any Website In 10 Minutes.


• The Truth About YouTube Video Downloaders And Converters


• How To Easily Create Stunningly Professional EVideo & EBook Covers

Do Social Bookmarking Directories Help SEO Rankings?

Our question for this article is…

Do Social Bookmarking directories help SEO rankings?

Of course they do, but I barely have time to get my article writings done let alone adding Social Bookmarking to the mix.

That was until a very simple paragraph I read on the Warrior Forum today.

In this article I will explain why Social Bookmarking (not to mention Social Networking) helps SEO and provide reference to another one that explains the process I learned today. Trust me, it will be a process that most anyone can follow.

However, I digress.

First SEO rankings refer to how search engines rank a website on their directories. This is often called Search Engine Optimization and is controlled by a number of factors including…

* Long tail keywords
* Meta & H1 tags (though maybe not as much as once upon a time)
* Niche content
* And, of course, backlinks among other things.

An excellent tool for measuring how you are doing on the search engines is SEO Elite. Not only do I personally use it on a daily basis, I recommend that you do the same.

A backlink is a link that a site gives to your website without requiring a reciprocal link. Which is exactly what happens when a Social Bookmarking site links back to your website.

Therefore, the more Social Bookmarking sites that are pointing your direction the better your rating will be on the search engines, especially if you have completed your other SEO tasks too.

However this does not mean that you want to run right out and post your entire website to…

* DIGG
* StumbleUpon
* Delicious

Or wherever. Actually, nothing will get you banned from the Social Directories faster than posting your website pages directly to them. Further, even if they do allow you to complete such activities, when someone finds your Social Bookmarks you will look like an egotistical maniac rather than someone who should be listened to and followed.

Therefore, Social Bookmarking directories "done right" do help SEO rankings because they provide backlinks to your website information.

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• 1 Easy Step To SEO Success


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• Best Way To Automaticaly Monitor Your Search Engine Rankings

Why Optimizing For Long Tail Keywords Is Critical

Long tail keywords

I read an article today that suggested optimizing for longtail keywords was a myth not to be followed.

Perhaps I would agree with them if I was not a first hand witness of this process taking my own articles to the first page of Google search engines within 24 hours.

I found it amusing that this article did not show on the first page when I searched on the term...

"SEO"

However when I did a search on the long tail combination of...

"organic seo myths"

It was in the #1 position of Google against 2,700 other competitors.

Don't get me wrong. The article had a lot of interesting points that it brought up. I just happened to disagree with myth #10.

Perhaps the authors point were not to avoid "long tail keyword" marketing but rather optimizing for those exact keywords would not be necessary. In either case I disagree with the final analysis.

Here's why...

As more people become familiar with the process of targeting long tail keywords I believe it will become more competitive. Therefore, if you only list the keyword once as suggested it will be easy to overtake a given position. Thus, not only would I optimize for each long tail keyword you select but I would also choose 1 or maybe 2 keywords per page as your focus rather than 15 or more like I see some sites doing.

I would include your long tail keyword in both your H1 & H2 tags (which happens to be another point of disagreement I had with the article I read). It doesn't take long in working with Keyword Elite and Search Engine Optimization (SEO) Elite before the reason to target these tags becomes quite clear.

Also, I would include the exact long tail keyword only once at the beginning of your article and once at the end. Not to mention adding it to your keyword & description meta tags as well as the title tag for the page.

Not only does this optimize your page for specific long tail keywords, but it also clearly positions you as a force to be reckoned with if and when someone chooses to challenge you for your spot within a given long tail niche you happen to be targeting.

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• How To Get Google Ads For Free


• Why You Want A Pair Of Google Goggles For Site


• 1 Clickbank Affiliate Marketing Cash Generator Strategy That Works

5 Ways To Viral Web Marketing Success

Why do people often think video when they talk of viral web marketing? Could it be because multimedia has done an excellent job of capitalizing on the viral marketing process? Yes, that could be it, but that simply leaves a world for you to reach using other viral approaches.

Let's look at several was of creating excellent viral marketing messages.

* Viral Videos
* Ebooks
* Cartoons
* Jokes
* Text messages

*** Viral Videos ***

Our first stop is to the creation of viral videos. I would imagine most everyone has gotten a link to a cool video in his or her inbox at one time or another. While the video may have taken some work to put together, creation of the multimedia was not the major focus of the creator. Rather getting you to consider that the work was done with enough…

* Emotion
* Charisma
* Uniqueness
* Or what have you

So that you will send the video to your friends and they in turn will watch it is the absolute key of the makes of a viral video marketing project.

*** Ebooks ***

Another excellent way of creating a viral product is through Ebooks. Electronic material is best made viral by creating high quality rich information that your target audience will find valuable enough to give to those who would be within the same focused industry. While it may take some time to put together such writings, once it is done it can be worth its weight in gold especially if you distribute it for free. While it's true your not going to become wealthy giving away your hard work, it will create brand awareness and you can include income producing links within your free Ebook.

*** Cartoons & Jokes ***

If you haven't yet received a viral video in your inbox, then surely you've seen text or graphical cartoons or jokes. Many people send these to one another just because. Imagine the results available if the picture included your URL in a visible but non-evasive position. Or perhaps your written joke referenced your website within the joke itself. The point here is that without much difficulty you can add a marketing message that everyone everywhere will be more than pleased to send throughout the web.

*** Text messages ***

As technology changes and builds upon itself the methods of distributing viral web marketing will morph accordingly. One of the best examples of this is using text messages through free services like Twitter.com where you are allowed to send text messages to other peoples cell phone devices.

*** Conclusion ***

No matter which process you use for your viral campaigns, be sure to use such processes, as they will help your Internet marketing endeavors in a large variety of ways. The more viral marketing you have on the web the higher the chances of massi5ve traffic being driven to your web creatives.

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• Put Video On Any Website In 10 Minutes.


• The Truth About YouTube Video Downloaders And Converters


• How To Easily Create Stunningly Professional EVideo & EBook Covers

Is Using Traffic Geyser Online Profit Generator Advised?

NO!

The basic idea behind using Traffic Geyser is that you get your "viral" videos out to a variety of video & podcast directories fast.

That's good right?

No, that's bad!

While it's true that if you follow their principals you increase your chances of igniting an online profit generator, leaving everything to automation causes you to miss a world of opportunity.

What am I talking about? Wouldn't having quality videos throughout the Internet be an advantage rather than a disadvantage?

Yes. It would.

However, just like with the article directories many of these video directories have profiles that you need to complete. Then when you create an awesome video like the Bionic Burger you will find a number of people visiting that websites profile, which (when created) includes a variety of items depending on how the particular service developed their profile offerings.

Items like…
* Name (duh!)
* Picture (I like using a logo when allowed)
* "About me"
* URL – this is critical. You have the ability to put in 1, 2 or maybe more backlinks.

See, I'm not against using automated services like Traffic Geyser for video submissions or Article Submitter for article submissions. What I am against is failing to complete online profiles where they are available to be completed. If someone arrives at a blank profile how interested will they be in your offerings compared to if they find a nicely formatted profile that accompanies your video or article projects?

Image is everything. And a bad image can absolutely ruin your chances of success on the Internet. Therefore I would indeed recommend using traffic geyser for your online profit generator when it comes to broadcasting videos across the net. Just don't do it lazily by leaving a wake of uncompleted profiles lining your trail through the World Wide Web.

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How To Build your Own Search Service

In the beginning there was nothing.

Zip... zilch... nadda... zero

Then Al Gore spoke and the Internet was created.

No one had much use for it until Google changed everything. Suddenly the World Wide Web graduated from Geekville and entered into the mainstream.

Google held the largest chunk of cyberspace until Web 2.0 concepts like Facebook & DIGG came of age. One would be ignorant to think that Social Networking & Bookmarking is not critically important in today's world.

What's next?

YAHOO!!!

Thanks to Yahoo you can now Build your Own Search Service (BOSS) using Yahoo's new search engine creation utility. BOSS allows you to choose what is and is not relevant from search engine type results as well as information that can be obtained from the Web 2.0 networks.

The process is relatively straightforward and allows you to create a search source for…

* Content Searches
* Image Searches
* News Searches

It even provides spelling suggestions for you as you create your search engine. You can find out more information about this technology by visiting Yahoo's Developer Network page.

Websites that are currently using Yahoo's new utility include.

* HAKIA (Hakia is a new semantic search engine dedicated to quality.)
* Me.dium (A social search site helping you find what the crowds are looking for.)
* Daylife (Lets you launch a news portal in your own voice, brand and feel in minutes.)
* Cluuz (Real-time results based on patent pending semantic cluster graphs.)

Yahoo plans to introduce revenue sharing plans for those who want to profit from their developement in the future. The Internet sure has come a long way since it's early days. And now, thanks to Yahoo you can build your own search service.

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How To Search The ClickBank Marketplace

ClickBank. Does that word conjure up feelings of anger or pleasure? Whichever the case denying that ClickBank owns a good share of the online literature market would be kin to denying that the sun rises and sets each day.

I personally like ClickBank. Perhaps that is because I learned how to search the ClickBank Marketplace in the most efficient manner possible.

Let me explain.

When you logon to the marketplace section of ClickBank you are presented with a search box and lots of options.

* Category
* Keywords
* Product Type
* Show
* Subcat
* Sort By
* Language

Before we look at those categories it is import to note that like with most search boxes you don't need to complete every field before searching. However, the more accurate you the better your chance of finding what you are looking for.

*** Category, Subcat & Keywords ***

Basically, you narrow down exactly which ClickBank records will and won't be searched with this selection. If your keyword is already niched then this might not be necessary, but what if you wanted to search on a more general word like "secret"

I just did that and found results in 3 different categories.
* Dieting
* Marketing
* Dogs
Just to name a few.

*** Show & Language ***

These two are pretty straightforward.

Two different "languages" are available from the ClickBank material.
* English
* Spanish

"Show" simply refers to how many results would you like to have on one page. The more you have on a page the slower that page will load. However, you will have to click to the next screen much more if you leave the display results low.

*** Product Type ***

This is an easy toggle to miss but a very valuable option to use. Basically you are telling ClickBank that you want recurring payments verse one-time payments from the vendor. Lining yourself up with a recurring project is not a bad idea since you receive payment each month for as long as the purchaser chooses to use the service.

*** Sort By ***

In my opinion this is the best part of the ClickBank search box. It's also probably the most overlooked. Simply put, it gives you the ability to organize your searches by whichever option you want to target your ad around.

* Popularity (the default)
* High Gravity
* Low Gravity
* $ Earned/Sale
* % Earned/Sale
* Future $
* Total $/Sale
* % Referred

Depending on how you want your results returned you will search by the above options. There are whole books written on this subject. Blogging To The Bank is probably my favorite.

With this information in hand you to will know how to search the ClickBank Marketplace.

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How To Use Drupal To Build Niche Content

In my last article I examined why I would not use Drupal. Though the article was very negative on Drupal, I wouldn't throw the baby out with the bathwater just yet.

Why?

Simple, you'd be selling yourself short.

At first glance Drupal appears to be a compilation of savvier web masters who have been brought together to collaborate on their different projects as a single entity.

Nice.

As such, the hope would be that they understand the difference between fluff and valuable content that keeps their readers returning on a regular basis. Of course, my initial assessment could be wrong, that you will have to make the final decision upon.

In any case you can easily use Drupal as an information-gathering tool for most any project without even having an account. Simply type your desired keyword in their search box and select "search". In moments you will have relevant results returned to your browsers window for you to investigate and rate in further detail.

Not only will this give you ideas to capitalize upon, but you will also see first hand what others in your given industry are up to within the Drupalsphere.

But why stop there?

Drupal has a Google PR7 rating on their front page. Since backlinks are an essential part of an Internet Marketers package why not create an account and open new forum topics for people to interact with?

Here's the process once you've confirmed your account creation via your Email Inbox. (Things on the Internet change, thus if my directions are not accurate for you Drupal changed that not me.) The basic process should remain the same unless they do a major revision.

* Look for blue list of items on the right you can choose to do once you logon to your account.
* Select "create content" from the above list.
* Select "forum topic" from the 3 options provided.
* Complete the form that displays.

You might want to check out the other options provided by Drupal after creating your forum topic.

Even if you do not choose to create a forum topic replying to an open forum with high quality relevant information and a link in your signature provides you with a Google PR7 or above. That in and of itself is reason to use Drupal.

Whatever the case you now know how to use Drupal to build niche content for your website or blog.

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Website Navigation Tips

Your doing great!
Keep up the good work!
This is perfect!

Everyone loves to hear praise about what they are doing. It let's you know that you are on the right track and moving forward. Such is indeed the case as it relates to Internet Marketing. Thus after reading the following website visitor response I set out to write an article on website navigation tips.

"Sorry but your web site is very confusing, I can't seem get a straight answer or article. There are too many options, with too many obstacles.

Do you have a simplified page, or a way to make this visit less challenging and time consuming?"
-- YV

Wow!

All my work?
All my effort?
And the result is, that they are right!

Do you know that their Email was worth 100% gold as compared to most compliments?

Why?

This reader has taken the time to respond. That tells me that they see hope and potential where disappoint currently resides.

The reader has shared critical feelings on the frustrations of visitors. Thus if I correct there website navigation problems there is a tremendous likelihood that I will be helping out countless other people at the same time.

Even with the bad report on my navigation YV took the time to join my newsletter list. Yet another vote in my favor with a plea to make navigation easier to, well for lack of better words, navigate.

So my obvious task was to make my website easier for YV (and who knows how many other people) to navigate. Here's good advice to follow when putting together your own website navigation.

*** Prepare navigation structure before website***

In my case it's to late. Fortunately I have prepared the navigation as people get into the heart of the site. But that's not going to do much for those who enter through my front page. My only option is to redesign part of my site. A mission I will indeed be embarking upon right after I write this article.

*** Clean cut uniform navigation bar ***

Fortunately, this I have already done. So building it into the front pages will be relatively painless. There's nothing worse than a navigation bar that keeps changing what's where. That confusion will lead to people leaving your website fast.

*** Be flexible in your navigation design ***

Plan for the future or it will take time to bring your site back from the past. Especially if your website is content intensive like the one I'm building. If "content is king" on the Internet (and it is) then "navigation must be queen" since a poor navigation system will not bring you many return visitors.

*** Use trusted tools to make your site shine ***

OddCast Characters: There is an expense though it be nominal considering the value of this software. It's interactive and entertaining. OddCast provides people the ability to search for things directly from your website. And, if you become an affiliate partner (no charge) you can earn money by referring other people to their resources. OddCast is definetly at the top of my own wish list, and if you are serious about making a living on the Internet it should be at the top of yours also.

Google Search: It's free. You can add the code relatively painlessly. People are provided with the ability of searching for information directly from your website. And, you can make money from your visitors using Google Search from your website.

*** Wrap-Up ***
The art of creating navigation menus that work is indeed a talent to be studied. However, if you follow the above website navigation tips you'll be well on your way to happy visitors checking out your site offerings.

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