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Tuesday, January 19, 2010

Finding Your Niche Topic

So you’ve decided to write.

Great.

Seems like most everyone has made that decision today. The general thinking is that if they just put their thoughts together onto a blog the world will want to read everything they write.

HOT TIP: It doesn’t work that way.

There was a time that I myself thought that this was all I would need to do to become a success on the Web. Sure there were those talking about finding your niche, but what do they know?

So I went about writing whatever I wanted and found minimal success waiting for me as a result. I know there will be things you read that you will disagree with. I know you will need to try some things out for yourself while learning the hard way.

May I make a suggestion?

Don’t make missing the power of a niche topic one of those things.

What is a niche?

It is an area of focus that you choose to write about.

Areas of my own choosing include:
· Healthy Chocolate
· Social Networking
· Search Engine Optimization
· And the list goes on

Whatever your area is there is bound to be an audience for it.

How can you know for sure?

Google.

Simply type your keyword into Google and see how many results are returned. You can best see this by looking at the blue bar at the top of the page which reads “1 - 10 of about X”

I just did this for the word “Google” and here are my results.
1 - 10 of about 2,000,000,000

That means there are 2,000,000,000 people who are focusing on the keyword of Google. That’s a lot. If I had to fight more my share of a piece of pie with that many results, yikes. Maybe I’d get a crumb, but not likely.

However, the important part here is to realize that you could create a niche topic around “Google” if you wanted to. You can create a niche topic around anything you want.

Which makes writing about what you know extremely powerful.

Do you know about “bees”, then make that your niche topic.

Other potential niche topic categories include
· Politics
· Religion
· Finances
· Relationships
· Health

The list quite literally is endless.

The problem is that even if you do write about any of these niche areas, if you don’t write right your still going to be left in the dust, as no one will be reading your writings. Which is exactly why you need to know how to write right writing rightfully.

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